Now from Honolulu! EPIC 2018 report

This year we had the chance to attend EPIC, the international gathering of ethnographers, in Honolulu this time - a change from our last EPIC experience in cold London. The theme this year is Evidence (How is evidence created, used, and abused?). The organizers called out for data scientists to attend, and for papers connecting […]

Made unforgettable landfall on Sado Island

We completed a series of field works in Sado Island, 30km offshore of Niigata, in the Sea of Japan. This was part of our joint research project with Ama Lab of Showa Women’s University, long-awaited since we had started exploring Route 17 more than two years ago. Route 17 is unique. It begins in Tokyo, […]

We hosted an intern from Stanford University this summer

Chanel Kim, now a junior majoring in Product Design at Stanford University School of Engineering, completed her summer internship here at infield design. She participated in several of our client projects, to get a glimpse of how a real-world design consultancy works. We thank our generous clients who welcomed her to participate in various activities […]

Thoughts on Mobility — SXSW2018 Report #2 —

Because we set up in a lodging somewhat far from the venue this time, we got to use Lyft, an official partner of SXSW as of this year, every day we were there. There was even a temporary Lyft driver oasis set up near the venue with free sodas and other items available where drivers […]

The Challenge of Waymo — SXSW2018 Report #1 —

Our company had the opportunity to attend SXSW (South By Southwest) 2018, an annual event held every March in Austin, Texas. Though best known as a music and film festival, the event also plays host to many conferences and exhibitions that allow one to find out about all the latest trends in the technology industry, […]